America’s #1 detergent*, now even better. This Tide liquid laundry detergent has an improved formula engineered to attack tough body soils. Tide’s HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles. Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash. The Tide clean you love is also available in Tide PODS laundry pacs. 132 fl oz, 100 loads. * Tide, based on sales, Nielsen laundry detergent category

• From America’s #1 detergent brand* (*Tide, based on sales)
• Cleans deeper and smells fresh
• Cleans, freshens, whitens, brightens
• Measure with cap. For medium loads, fill to bar 1. For large loads, fill to bar 3. For HE full loads, fill to bar 5. Add clothes, pour into dispenser, start washer.
• 132 fl oz, 100 Loads